Aurea: Objectives
To become the market’s qualitative reference immediately
To become the market’s main operator in the medium term
The construction of a network of aesthetic medicine centres provided with…
- high profile and constantly developing scientific-technical methods operated by dedicated software
- exclusive maximum quality consumer technological equipment
- business, marketing, and communication services addressing the patients
Create a Network that facilitates choice available to the Prospective Consumer offering quality and reassurance through procedures of excellence, supported by an Advisor (Psychologist) who becomes a point of reference and support throughout the whole procedure.
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Branding and advertising campaign to establish the brand |
Develop an associative network of aesthetic medicine centres |
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Dedicated software that facilitates easy use of the scientific methods and anamnesis as well as user-friendly management, marketing, and business procedures |
Supplying of technologies required for application of the methods |
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Supplying of medical, cosmetic, and consumer products |
Participation in conferences |
Addressing patients |
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Develop an associative network of aesthetic medicine centres |
|
|
|
Dedicated software that facilitates easy use of the scientific methods and anamnesis as well as user-friendly management, marketing, and business procedures |
|
Supplying of technologies required for application of the methods |
|
Supplying of medical, cosmetic, and consumer products |
|
Participation in conferences |
|
Addressing patients |
 |
BRAND AWARENESS to promote the brand’s reputation and image |
INTEGRATED COMMUNICATION with great attention paid to the Internet (web site, social media, forums, blogs, etc.) |
|
ADVERTISING CAMPAIGNS on the main national networks: radio, tv, press, Internet |
Information/publicity TOTEM at 1500 beauticians |
NATIONAL TELEPHONE PLATFORM to receive phone calls and take bookings (CRM, cloud PBX to redirect calls using Voip technology) |
|
ADVISOR / PSYCHOLOGIST always present through all phases, trusted by the Prospective Consumer |
CONSUMER ADDRESSING at the group’s aesthetic medicine centres and at the Aurea Clinic |
|
|
BRAND AWARENESS to promote the brand’s reputation and image |
|
INTEGRATED COMMUNICATION with great attention paid to the Internet (web site, social media, forums, blogs, etc.) |
|
ADVERTISING CAMPAIGNS on the main national networks: radio, tv, press, Internet |
|
Information/publicity TOTEM at 1500 beauticians |
|
NATIONAL TELEPHONE PLATFORM to receive phone calls and take bookings (CRM, cloud PBX to redirect calls using Voip technology) |
|
ADVISOR / PSYCHOLOGIST always present through all phases, trusted by the Prospective Consumer |
|
CONSUMER ADDRESSING at the group’s aesthetic medicine centres and at the Aurea Clinic |
PhaseTech | Via Kennedy 2, 24060 Bolgare (BG) | tel & fax +39 035.690560
This email address is being protected from spambots. You need JavaScript enabled to view it.
| www.phasetech.it
PhaseTech Via Kennedy 2, 24060 Bolgare (BG)
tel & fax +39 035.690560
This email address is being protected from spambots. You need JavaScript enabled to view it.
| www.phasetech.it
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